HISTORY®, Bank of America and Red Thread Productions' Mini-Doc Series Directed by Phil Allocco Wins 2011 Gold Effie Award

HISTORY, Bank of America and Red Thread Productions were recognized with a Gold Effie Award for Single Media Company Activation during last night’s 43rd Annual North American Effie Awards in New York.

The award recognized the groundbreaking advertising format called “interstitial content” that was created for America the Story of Us. This 12-hour documentary series aired during April and May 2010 on HISTORY and covered 400 years of United States history.